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Pardot Marketing Automation – Future Covenant

Pardot Marketing Automation

Pardot is one of the most widely used marketing automation tools used on the Salesforce platform, used for carefully and intelligently process leads and offer insights so you can make smarter decisions.

You want your sales team to focus on closing deals, not following up dead-end leads and sending emails.

Why Marketing Automation Is Necessary

In case you are wondering why so many leads don’t end up adding to your sales bottom line, you should know that 80% of leads just aren’t ready to buy at that time.

53% of marketers say continued communication and nurturing of their existing customers results in moderate to significant revenue impact. Marketing automation with tools like lead nurturing can help with that, and bring some of those leads back into the funnel.

Generate more leads

Manage all of your email marketing campaigns

Focus on more important tasks

Reduce sales cycles

Report on the success of your campaigns

Get a 360-degree view on your prospects

Save time and resources

Nurture those leads to a sales-ready state

Qualify and prioritize your leads

Need help with Pardot?

We can help you.